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How do you make social media marketing and online tools work for you and not waste your time?
The social media landscape can be confusing and overwhelming.
This half day workshop will give you a clear path, appropriate tools and a system for not wasting time online.
Included:
- Professional photography - your social presence is much improved with quality photos. PhotographerLink will be onsite for your professional photo shoot at the beginning of class. Please dress and groom accordingly.
- Professionally shot and edited video of you! We'll provide script suggestions in advance. You get the video two days after class to upload to your custom Youtube channel that we create in class.
- 30 Day follow-up consultation once your online marketing is underway.
- Access to peer-to-peer support network to share online marketing goals, successes and challenges with your classmates.
- Lunch and refreshments in class.
What you'll learn:
- Marketing online basics - why is it different?
- Social Media why and how
- Blog options and set-up
- How to approach linking and your blog roll
- How to collaborate online
- Connecting, Sharing and building online property on these sites (we'll complete profiles for each)
- Linkedin
- Facebook
- Youtube
- Digg
- Twitter
- Google
- How to make these sites work together
- Time saving browser set-up tricks
- The value of tagging and categories
Want more?
- We'll create a guideline for your voice online.
- You'll connect email marketing to social media
- Peer group check-in calls - class attendees will share online goals and help each other reach them with a monthly check-in call!
Leave a class with tangible assets in place online and a follow-up- process for success instead of a feeling of being overwhelmed and even more confused.
Schedule:
11:00 AM - 12:15PM - Lunch / Photos and Video
12:15 - 12:30 - Marketing Online Basics
1230 - 1240 - Break
1240 - 1:00 - Social Media Why/How
100 - 130 - Blog options
135 - 145 - Online collaboration
145 - 315 - Online Tools and Properties
315 - 335 - iGoogle/Gmail
335 - 400 -Browser time-savers
4 - 415 - Wrap Up
415 - 530P - complete any unfinished photos and video
This is Social Media! You can contribute! Sign up for class and let us know if there is something you want to make sure we cover and we'll include it!
Bring your laptop! It's a workshop! Let's get stuff done!
When & Where
Folsom Lake College
10 College Pkwy
Room FL104
Folsom,
CA 95630
Thursday, September 3, 2009 from 11:00 AM to 4:15 PM (PT)
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Hosted By
Social Media Skill Class
Social Media Skill Class (SMSC) is a business orineted how-to series of online classes, classroom sessions and workshops that teach do-it-yourself social media marketing and related skills online. SMSC is brought to you by Social Media Path. Through partnership and collaboration we are able to make education valuable and affordable for entreprenuers and small business.
Free Webinars:
Fast Start for Business 101
Your Online "Credibility Plateau™ "
Twitter 101
Online classes:
Linkedin 101: Basic
Linkedin 201: Business & Groups
Facebook: Privacy & Security
Twitter: Business Ethics and Behavior
Classroom:
Social Media How-to for Business Workshop
